MediaShift host Mark Glaser has a probing interview with Bill Grueskin, managing editor of WSJ.com, The Wall Street Journal's online presence, that contradicts Joseph Rago's "The Blog Mob." Rago is a Journal assistant editorial features editor.
Glaser says in a December 20, 2006, post that Grueskin "has long been a fan of the blogosphere, but had been wary about actually launching blogs at his site. In our previous conversations on the subject," he added,
he was worried about the legal issues of having reporters post instantaneously online and possibly moving markets before editors could see what was happening. Now, Grueskin tells me the Journal has found subjects that work as blogs, and they’ve figured out a method for doing quick editorial oversight.
Grueskin's approach to blogs is in stark contrast to Rago's. On December 20, 2006
, Rago generated considerable commentary in the Blogosphere with an
OpinionJournal post headlined
"The Blog Mob." The tagline is "Written by fools to be read by imbeciles."
Rago's opinion is that:
The blogs are not as significant as their self-endeared curators would like to think. Journalism requires journalists, who are at least fitfully confronting the digital age. The bloggers, for their part, produce minimal reportage. Instead, they ride along with the MSM like remora fish on the bellies of sharks, picking at the scraps.
Rago better get with it if he wants to survive in journalism, especially with his own publication increasing its online presence and using blogs to build communities around content.
By the way, the "scraps" of journalism is often where the real story is found. Secondly, some bloggers give so-called mainstream media articles extended reach and shelf life. But, so what? Most people aren't blogging to influence news and opinion. They simply want to express themselves.
It's the bloggers with a point of view of national and global issues that scare the hell of people like Rago. Such bloggers are usually highly motivated, educated, aggressive and not afraid to network or interact with so-called mainstream journalists. Some are even professional journalists, who are embracing a new medium that is influencing the world in a way no newspaper ever has or ever will.
To read Glaser's Q & A with Grueskin, please see "WSJ Gets Comfortable with Blogs, Wants to Boost Community."