Dan Gillmor on 'Bloggers and Disclosure'
"No question," he said in a March 7, 2006 post in response to a The New York Times article headlined "Wal-Mart Enlists Bloggers in P.R. Campaign," "the ones who parrot a company line — down to using the company’s words — ought to be more forthcoming about the connections."
"It should also go without saying," he added, "in that case, that newspapers (typically small ones) should not reprint press releases verbatim or nearly verbatim, at least not without disclosure. Yet some do, and the New York Times rarely (if ever) beats up on them."
For more of Dan's commentary, please see his March 7, 2006 post headlined "Bloggers and Disclosure."